An auto repair website designed to turn a warning light into a visit request

1. 01

   Services open as 3 paths with the same exit

   Drivers arrive with a symptom, not a service name. Inspection, maintenance and repair open as rows with a 3-point outline each, and every row sends the visitor to the same form rather than to a menu of prices.

2. 02

   Read the signs turns the dash light into a conversation

   A warning light makes people guess at expensive causes. The switcher offers a new noise, a warning light and a change in feel, and each panel tells the driver what detail to notice, which makes it easier to ask.

3. 03

   The timeline puts explanation before the decision

   Auto repair customers fear approving work they do not understand. The 4 stages are check in, look over, explain and keep moving, so the explanation is a named step and the customer’s choice comes after it.

4. 04

   Graphite and copper look like a clean shop

   Grease-stained stock photos make a shop look like the ones people avoid. A dark palette, a bright copper accent and a photo of an orderly bay say the same thing a tidy waiting room does.

• Services described by symptom as well as by name: noises, lights, pulling, leaks
• The makes you work on and any you do not
• How diagnosis works and when the customer approves the cost
• Your certifications and the warranty you offer on parts and labor
• Hours, location, a map link and whether you offer drop-off or a shuttle
• A request form or a call button that works from a phone

See how FreeWebGuy builds a website for auto repair shops.